Current MSN Adcenter Traffic Quality Issues.
MSN incentive program to generate clicks
Adcenter Click Quality Tools
Adcenter currently has a tightly controlled network of "content partners" outside of live.com. These content partners are more like category specific portals owned by MSN, such as msn.Health.com, msn.Finance.com and msn.Match.com. Since there is no publishers network they do not currently offer a full suite of tools to monitor and control distribution.
Adcenter Content /Premium Partner network
Click Quality Issues:
Without a real publishers network MSNs biggest problem is lack of traffic and targeting.
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